News & Events
FUEL and our Brand Ambassador, Colin Turkington, are delighted to announce today, our official business partnership for the 2019 British Touring Car Championship.
FUEL announce continued support for one of their Brand Ambassadors
Following his victorious 2018 season with Team BMW, Colin is now a member of an elite group of only 7 drivers who have won the championship three times.
On the 7th April, Colin will line up on the grid at Brands Hatch in his all new 330i M Sport BMW, as #1 and BTCC defending champion.
FUEL – High Performance IT will continue to support Colin’s brand management team, with our knowledge and IT experience, both at his administration base, and while on the road throughout the UK. The IT support provided by FUEL will continue throughout the 2019 racing season. The company will also continue to supply Colin and his administrative team, with blue chip technology and IT infrastructure, to complement his excellent brand placement, on all the key social media platforms and in the preparation of web and social content.
As Colin sits on each grid of the 2019 championship, focused on the job in hand, the infamous “FUEL can” will continue to deliver much needed fluids to keep him at the sharp edge of the championship.
If successful in defending his championship title, Colin will become only the second driver in its history, to win the BTCC Championship for a fourth time.
Paul Trouton, CEO & Founder of FUEL, commented: “The passion, professionalism and level of performance that Colin enjoys from his race team, are the foundational qualities that FUEL live by, on a day-to-day basis. That’s why we’re comfortable in the part we play for “Team Turkington”.
“The support that we receive from Paul and his team at FUEL is invaluable to our brand. The business model for a racing driver has shifted significantly over the past number of years and the infrastructure and IT provided by FUEL have allowed to us adapt our business to remain ahead of the competition. The company shares our passion for performance and this facilitates a fantastic working relationship that I am delighted to continue for another year.” Colin Turkington, British Touring Car Champion.
Read Colin’s announcement on his NEW official www.colinturkington.com Website
THE 2019 BTCC SEASON GETS UNDERWAY AT BRANDS HATCH on SUNDAY 7TH APRIL
BROADCAST LIVE AND IN HD ON ITV4 FROM 10:15AM